We put the new product, developed based on the research results on the market force of respective business category and trending from now on with one-of-a-kind research method, out to marketplace Especially for the beauty product, the path-breaking product development is realized by utilizing the marketing strategy based on the analysis for sales trend and index of private brand. Although the research on current market condition is important, the start line of our new product development is to take the ever dreamed product out into the real world. We strive after the full satisfaction of the customer and corporation by giving importance to the product development with the vision towards the future while taking aside of the importance of the product’s feedback against the product effectiveness during the product development stage.
We have proposed the term “New Value” to America and the emerging countries and the countries in the middle of development processes in Asian region. With the proposed term “New Value”, we commit to improve the sense of our corporate value with the strategy of growth as the common goal by fostering relations of mutual trust with the stake holders. Regardless of the domestic or overseas, appealing the sense of “New Value” in line with assimilating into the economic block of different culture, religions and business custom is the absolutely imperative provisions. Therefore, we continue to strive, with using self-cultivated and accumulated experiences as the propulsion of business development, after achieving our final goal of the contribution to society.
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